SuperGroup Plc has appointed Euan Sutherland, the current non-executive director of the company, as Group Chief Executive with immediate effect. Julian Dunkerton, presently Group Chief Executive, would move to the newly created role of Founder and Product and Brand Director.

Euan has held senior positions in several retailers and has a wealth of experience in international and online expansion. Euan has gained an in-depth understanding of the business, its strategy and its culture during the two years he has been a non-executive director.

Euan's appointment would allow Julian, along with James Holder, to focus completely on developing the Group's product ranges and enhancing and protecting the brand as it increases its global presence. (dpa-AFX)